CTI Group and Aurix announce partnership for delivery of phonetics based analytics via SmartRecord

Speech analytics technology from Aurix will be embedded into CTI Group’s leading call recording solution SmartRecord to provide advanced functionality and lower costs.

INDIANAPOLIS, IN – June 25, 2010 - CTI Group (Holdings) Inc. (OTCBB:CTIG), an international provider of electronic invoice processing and management (EIM), enterprise communications management software and services solutions, and carrier class voice over internet protocol (VoIP) management applications, today announced that it has formalized a partnership with Aurix, the speech analytics technology specialists.  This partnership will see CTI Group embed Aurix’s market leading phonetic speech search and analytics technology directly into its award winning call recording solution SmartRecord.

The integration of phonetic speech search into SmartRecord will provide a single platform with the advanced functionality to create new opportunities, beyond high end contact centers, for sales and marketing organizations that are seeking quick and cost effective solutions for securing advanced customer interaction intelligence.  By capturing the ‘voice of the customer’, end-users are able to identify vital trends that can have a significant impact on future sales as well as ensuring compliance and consistent corporate messaging.

John Birbeck, President and CEO of CTI Group, commented: “We believe that Aurix’s unique approach to speech search and analytics makes them the ideal partner for CTI Group’s next generation of call recording solutions.  Aurix’s approach has seen it take the lead in developing speech search technologies which have increased the speed and accuracy of audio mining and with the introduction of SmartRecord “PhrasePaks”, recorded call analytics becomes easily accessible by all of our users.”

From the very beginning of SmartRecord’s development, CTI Group strived to offer a solution that simplified the process of call recording to make it consumable by organizations of all forms and sizes to ensure they are able to enjoy its multiple benefits.  “We are changing the paradigm of call recording by taking it out of the contact center and putting it on everyone’s desktop as a workflow tool.  Why write an interpretation of a call for distribution when with SmartRecord you can have the actual words spoken, and use analytics to find and listen to the significant parts,” added Birbeck.

Peter Rogers, CEO of Aurix, added: “CTI Group’s SmartRecord software is a well respected call recording solution within the financial services industry, public safety organizations and the public sector. We are delighted that Aurix has been chosen to help enhance the SmartRecord with quick and accurate speech search and analytics, which add significant benefits for CTI Group’s customers.”